CORPORATE VIDEO DESIGN & PRODUCTION SERVICES

HOW ARE CORPORATE VIDEOS USED? 

• Promotions, Trade Shows & Marketing
• Video News Releases
• Plant Tours
• Product Demo
• Product Instruction
• Web and CD-ROM Content
• Distance Learning
• Communications to Employees
• Customer Training
• Employee Orientation & Training
• Conferences & Seminars

PROMOTIONS, TRADE SHOWS & MARKETING 
Need to reach a wider range of customers? Reach out to a worldwide market with a video designed especially for your company. Give information about your organization.  Promote your products or services with high quality detail.

Your best sales person can only be in one place at a time - but a marketing video can consistently deliver your presentation in hundreds of places.

At your next trade show, capture the attention of potential customers with an impressive marketing video. Demonstrate your products and services to potential clients.

We know what it takes for you to succeed in today's market, and look forward to creating the kind of high-quality program that will set you apart from your competition.

Call us today and let's get started!

VIDEO NEWS RELEASES 
If your product or service is an innovation that appeals to a wide audience, a video news release is the most cost-effective broadcast advertising you can get.

Video news releases are short news stories highlighting your innovative service, product or invention. TV stations across the nation air them as part of their consumer news - all at no charge!

While the stations are under no obligation to pick up your story, they consider it part of their job to report on your product, if it is an innovation of interest to a broad audience. There is simply no better way to get the word out.

PLANT TOURS 
If your company includes a physical plant where production takes place, you take pride in your facility, and you want to show its processes.

Potential customers, especially volume customers, often like to see just how your products are made. Let them "virtually tour" your facilities. 

Create a video plant tour showing the important aspects of your production process including equipment, information technology, people at work, products in various stages of completion, and quality control.

Your product’s uniqueness may not be evident until potential customers can see it doing something.  You can show your product at work from various angles and in various settings.  We can develop scenarios that show your product in a favorable light, then storyboard and video those examples.

PRODUCT DEMO 
Need a demo for your products or services provided by your company? Show how your products are used, specific services of your company, interviews of employees, and a profile of your organization. Your video can be looped for continuous playback purposes. Use this for a motivational video for your employees or for marketing your companies' services or products.

PRODUCT INSTRUCTION 
Many companies include instructional videos along with their products. Proper instruction ensures that the customer is satisfied with the purchase, and cuts down on the customer support you need to provide over the phone or traveling to the site.

Have you ever been confused while trying to assemble a piece of outdoor furniture - yet felt sure you could remodel a kitchen after watching a home improvement show?  Video makes all the difference.

People learn through their senses, and video appeals to more of the consumer's senses than any other medium. The message is more likely to be noticed, and is better retained. In fact, studies have shown that people remember 50% more from video than from print.

WEB AND CD-ROM CONTENT
Web-based product displays and demonstrations are a very important business tool, as are portable sales materials via CD-ROM or DVD. Video material is an essential component of this medium.  And now you can deliver your presentation throughout the Internet by using Windows Media® Technologies, QuickTime®, or RealVideo® to broadcast your video worldwide.

Rogers Design Group can encode your video for the Web in QuickTime®, Windows Media®, or RealVideo®. 

Let's get started - tell us about your project!

DISTANCE LEARNING 
While large-scale video usage in online classes may not be practical for 56K modem connections, classes linked with high-speed connections can fully enjoy supplementary video material. 

COMMUNICATIONS TO EMPLOYEES 
In a complex organization, certain important announcements or updates require more than a written memo.  They should be given “in person” by the CEO or other top officer. However, in large organizations, such a gathering of all employees may not be practical. 

A videotaped message can be played back in all departments as the perfect solution for communicating new business strategies to your organization.  You can bring your employees up to date with any recent changes, motivate them for any sales and/or production quotas, or simply thank them for a job well done.

CUSTOMER TRAINING 
Your products work well if used correctly.  Cut down on customer frustration and calls to technical support by including a video describing exactly how to use your product.  Digital videos are great for close-ups that demonstrate exactly how tricky parts snap into place. Even if users never open the instruction manual, they’ll probably "pop in the video."  

EMPLOYEE ORIENTATION & TRAINING 
Video is the next best thing to having a personal instructor, an ideal way to share education and properly train employees.

Provide up-to-date training for your employees in a consistent manner.  Use video for orientation of newly hired employees or continued training of existing employees. Train people at different locations without an instructor.

Leverage video to teach skills that employees in multiple locations need to upgrade. Programs on CD-ROM can be played on any computer for individual instruction. VHS or DVD copies can be provided for group training sessions.

Cut way down on the man hours spent acquainting employees with certain equipment or processes. With a training video you can show precise methods or procedures that need to be followed.  

CONFERENCES & SEMINARS 
Conferences have a purpose: information needs to go out to your team. We can help you incorporate exciting, live video for greater impact - or document and archive the sessions for future reference.

Contact us today for a free consultation!